We don't have download numbers yet
Season one hasn't shipped. Anyone quoting you an audience figure for a show that hasn't launched is guessing, and we'd rather not start that way.
What we can tell you is who the show is built for, what the host's existing reach looks like, and exactly what a founding partnership includes. Once episodes are live you'll get real numbers, monthly, unrounded — including the months that disappoint.
Who this show
is built for
Founders, operators and owners actively running or scaling a business. People who make buying decisions themselves, without a committee.
It's a narrow audience on purpose. Long-form, unscripted, no clickbait — the format filters hard for people who are genuinely working on something rather than browsing.
Likely to be a fit
- Software and tools built for SMB operators
- Financial, legal and professional services
- Hospitality suppliers and platforms
- Anything a founder buys with their own money
Not a fit
- Anything requiring a scripted host read we haven't vetted
- Products the host wouldn't use himself
- Get-rich-quick, crypto punts, MLM
What's included
One package, honestly described. We'll shape the specifics with you rather than sell you a tier sheet.
In-episode
A host-read mention in every season-one episode, written by Ryan in his own words after actually using the product. No supplied script read flatly.
On the site
Your mark on the partners section and in the show notes of every episode, with a real followed link — not a redirect through a tracking domain.
In the clips
Presence in the short-form cuts that come out of each episode, which typically travel further than the episode itself.
What we won't do
- Read a claim we haven't checked
- Pretend to use something we don't
- Round the numbers up when we report them to you
- Take a partner whose product would embarrass a listener who bought it
This is the whole pitch. If it sounds restrictive, it is — the restriction is the reason a host read from this show will be worth anything.
Start a conversation
Tell us a little about what you're selling and who you're trying to reach. Ryan replies to these himself.